WL Gore, a world leading global manufacturing company, was rolling out a diversity initiative and needed a way to spread the message. We brought in our strategic partner Inside Cinema, a learning focused video documentary company, to capture stories during the programs. A video booth was set up for all participants to share their points of view on the topic during breaks of the class. The programs were also captured on video.

The result: 2 videos. One, It’s Just Tea, is a video shown to deepen the conversation about diversity by using a clip of real associate describing a real situation. It is a 2 minute clip of an African American participant telling a story about a colleague offering tea to a white associate but not him, and the dynamics it created. The second video is a 4 minute video, using clips from the program, to provide new associates and campus recruits a window into the diversity work underway at Gore. To watch the clips, send us an email at info@peoplenrg.com.